I designed Exclusively BHS to be very visually stimulating and engaging. I chose to pair big and bold imagery with modern text, to give it a clean and sophisticated feel. I have access to the email’s statistics and will refresh the design to increase overall open rates, click-thru rates etc. The newsletter often contains important information, so I try to make it fun, easy-to-read and something the viewer can enjoy.

Below are some examples of imagery I’ve created for this newsletter.